Planning For Growth In 2021

Posted on: December 4, 2020 by in Blog
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On this episode, Karen and Johnny let the listeners peek behind the podcast curtain when they share a Cheers To Business planning session for growing the show in the coming year. 2020 milestones will be reviewed, goals will be made, strategies will be formulated, and to-do lists will be completed to push the show into 2021. Listen close; the same issues discussed in this episode are the same issues in all types and sizes of other businesses. Are you preparing for next year?



This episode has been sponsored by DocRX



Karen and Johnny’s Cheers To Business Plans for 2021

  1. More focused shows and create more themed series.
  2. Get back to fundamentals with more planning and prep.
  3. Including more practical, tactical, and concrete information in the shows.
  4. Less Facebook, more Linkedin. Find the right channels to target the business demographic.
  5. More and better promotions for shows before and after the airing.
  6. Start reposting and promoting relevant and evergreen shows from the past seasons.
  7. Create specific show listener growth goals and KPIs.
  8. Repurpose and maximize the use of all the past show content for other marketing uses and messages.



Karen and Johnny’s Cheers To Business Goals For 2021

  1. Document and adhere to the episode creation process.
  2. Increase podcast listener growth of podcast plays on all channels by 25% by the end of Q2.
  3. Incorporate more zoom, video content, and video vignette integration into the show and marketing.



Resources

Johnny Gwin    Website  |   Twitter

Deep Fried Studios    Website   |    Facebook



Learn More About DocRX

DocRx is a family-oriented company dedicated to tailor operational solutions for patient health and compliance programs that increases the quality and efficiency of patient-centered care and always with the mission of the patient’s health 1st. With over ten years of experience helping doctors and their patients with diagnostic testing, patient monitoring, medical supplies, compliance, wholesale pharmacy, physician dispensing billing, and more.

DocRx is your patient and health compliance solution, both under one roof. To find out how DocRx can help your hospital, pharmacy, or physicians office see all their services at docrx.com.



Learn More About Karen Simmons & CFO Consulting

Karen C. Simmons, P.C.

CFO Consulting Services